MAKING INTERNET SAFE - 6to16

MAKING INTERNET SAFE

Almost all children, regardless of age, either play on their parents’ smartphones or access the Internet on their laptops, iPads and other devices – but they rarely have any formal training about what to click and what to avoid. It is vital that children get a basic understanding of the principles of Internet safety.

As per the latest research on children’s Internet usage preferences, in India about 46.6% of kids (under 18) have attempted to browse pornography.

“These findings are collated from data taken from Kaspersky Security Network, based on notifications from the Parental Control module in Kaspersky Lab security products. This does not involve any personal information because we do not observe individual users. Instead this permits analysis of the types of undesirable content that children most often reach, giving percentages of visits across 10 different categories of website. Because these statistics are collected anonymously we cannot know the age of the users in question but we can guess that when Parental Control modules are activated it means there are under-18s in the family. We can also identify location by country,” says Anna Larkina, Senior Web Content analyst, Kaspersky Lab.

But you need not panic. Help is at hand. Connect with Kaspersky Lab.

Kaspersky Lab delivers online safety education through various touch points, including a daily blog (Kaspersky Daily), online newsletters created especially for young audiences, training modules that can be administered by the school’s computer instructors, and on-ground engagement events and contests.

Eugene Kaspersky, Chairman and CEO of Kaspersky Lab, said: “Our mission is to save the world from all kinds of cyber-threats. We want to make the Internet – the greatest innovation of our time – safe for everyone. And of course that means making it secure for our children, protecting them from harmful content and teaching them to use it wisely. This is the reason why we are starting this campaign in India: we want to reach students through their schools, educate them and increase their awareness of online threats.”

“Wplan to tie up with India’s top 50 schools by and reach out to as many students and engage with them through periodic communication on safe online behavior, new threats and virus alerts. By end of 2015, Kaspersky Lab wants to reach out to more than one million pupils and parents to maximize awareness,” says Maxim Mitrokhin, director of operations, Kaspersky Lab, Asia-Pacific.

“The Kaspersky Kids online newsletter contains safety tips, video tutorials, self-assessment tests for students and their parents to ensure they understand Internet security. As part of the program, Kaspersky Lab also plans to conduct contests involving parents, teachers and students, rewarding the winners with cool Sachin Tendulkar signed merchandise and Kaspersky goodies, including AV protection,” says Altaf Halde, Managing Director, Kaspersky Lab, South Asia.

India has the 2nd largest Internet base in the world and the 2nd largest Facebook user base after US and Canada. With more than 250 million Internet users in India, of whom 110 million are mobile Internet users, the country’s Internet population base is expected to reach 519 million by 2018.

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Traditionally, the categories that are considered the most undesirable for children have been Pornography (erotic materials), Violence, and Drugs. The other seven on the list – Illegal software, explicit language, weapons, gambling, anonymous proxy servers, payment systems and online games are regarded as less dangerous, but still containing harmful content for a kid.

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